Isabella Fine Lingerie first opened its doors in February 2000. Owner, Lauren Amerine, decided to open her European-inspired fine lingerie boutique after a trip to Italy in the Spring of 1999. "I have always admired the quality and craftsmanship of Italian and French apparel", Amerine states, "After my shopping trip to Europe I realized that there was a lack of comparable lingerie boutiques especially here in the Midwest. The combination of my 'addiction' to fine European lingerie and expertise in intimate apparel fitting, having been a manager at a high end retail chain, made the venture a perfect fit!"

Now, seven years later and with two store locations, Amerine and her ultra knowledgeable staff have made a name for themselves as ‘ Bra Psychics’ – they literally look at you and know your size!

"We have continued to expand our size range over the past several years to include EVERY size, EVERY shape and EVERY style of bra. We fix bra sizes and change lives every day – it is more than selling a bra at days end … it really is life changing."

InStyle Magazine, Lucky Magazine, The Chicago Tribune and more have named Amerine ‘One of the best bra fitters in the biz’ time and time again.

‘We hope to bring our warm customer service and amazing selection of merchandise with our online store – we can’t wait to start meeting and changing lives not only in Chicago, but all over the country and world!’.